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Casanova will promote Apple products on the market augmented reality

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Frank Casanova (Frank Casanova), with 30 years experience and was previously for the iPhone marketing in partner channels, appointed senior Director of Apple’s global product marketing category of Augmented Reality (AR). This is evidenced by the new title, his profile on LinkedIn.

Казанова будет продвигать продукцию Apple на рынке дополненной реальности

According to Bloomberg, “Apple’s decision to first appoint the head of product marketing for AR stresses the importance of technology in finding new major products”.

An Apple representative did not comment on the new appointment.

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Apple

iPhone XS and XS Max will receive four 12-megapixel camera with sensor Sony

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In the Network appeared new details about the cameras of the new iPhone. The leakage is a well-known analyst Ming-Chi Kuo (Ming-Chi Kuo), knowledgeable in matters of new Apple devices, so this data is definitely worth a closer look.

The analyst believes that the iPhone XS and XS Max will get a front-facing camera a higher resolution – 12 MP instead of 7 MP. The main camera will be represented by three sensors with a resolution of 12 megapixels. It is expected that all these sensors will be purchased from Sony. As for the lenses of the main camera, they will be provided with the standard wide angle, super wide and telephoto lens.

iPhone XS и XS Max получат по четыре 12-мегапиксельные камеры с датчиками Sony
The frame shows the layout of the modules is the main camera the new iPhone XS and XS Max

The successor to the iPhone XR get dual main camera instead of the usual single. The resolution of the sensors is unknown (but we can assume that it will remain the same as 12 MP), but the expected wide-angle lenses, and telephoto – like in the iPhone 7 Plus and 8 Plus.

It is expected that the iPhone XS will get the OLED screen diagonal of 5.8 inches, and XS Max will use OLED panel with a diagonal of 6.5 inches. The successor will receive IPS screen a diagonal of 6.1 inches.

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Apple

Qualcomm and Apple have agreed. Apple Pays

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Qualcomm and Apple have announced the agreement reached between them. It provides for the termination of all litigation between the two companies around the world and pay Apple to use Qualcomm.

Specify that the agreement covers litigation involving Qualcomm, which involved the manufacturing partners of Apple.

Qualcomm и Apple договорились. Платит Apple

The company also signed a six-year license agreement, which became effective on April 1, 2019 and may be extended for another two years. In addition, signed a multiyear contract to supply chipsets.

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Apple

Robot Apple Daisy can disassemble 200 iPhones per hour

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Apple announced a significant expansion of their programs for recycling electronics, increasing four times the number of places where US users can send their iPhone to the disassembly robot Daisy. The robot will parse some iPhone returned to Best Buy stores across the U.S. and in the retail network of KPN in the Netherlands. Device owners can also take them for disposal in any corporate Apple store or via the website apple.com under the program, Apple Trade In.

The manufacturer has received about 1 million units through the recycling program. One Daisy can parse 1.2 million units a year. In 2018, the company was restored and allowed again to sell more than 7.8 million devices and prevented the appearance of more than 48 000 tons of e-waste.

Робот Apple Daisy может разбирать 200 смартфонов iPhone в час

Now the robot can disassemble Daisy 15 models of the iPhone at a rate of 200 vehicles per hour, extracting valuable materials for reuse. As for the cobalt, which is a key material for batteries, Apple batteries, sends the retrieved Daisy from the iPhone to its suppliers. They use it for the manufacture of new batteries for Apple, forming a vicious cycle the use of this material.

Apple only uses recycled tin in the main boards 11 different products. In addition, the company has developed aluminium alloy made from recycled aluminum, for buildings of MacBook Air and Mac mini.

Apple today also announced the opening of a special laboratory that will develop future recycling processes.

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